RIIZE is the freshest K-Pop boy group taking the industry by storm. The group name RIIZE combines two words – “rise,” symbolizing growth, and “realize,” representing achievements – which together encapsulate the idea of a team that grows as one while achieving their dreams. Focusing on authenticity and relatability, RIIZE forges a deep connection with their ever-growing fanbase, BRIIZE (pronounced “breeze”), by sharing their down-to-earth personalities and humble moments at the start of their new journey.
Shortly after they were announced, RIIZE broke the record for the fastest K-Pop group to hit one million followers on Instagram – just four days after launching the account. The buzz has continued to build, following the release of their slick performance video for “Siren,” which showcases their killer dance abilities, and their heartfelt pre-debut track “Memories.”
On September 4, RIIZE dropped their official debut single “Get A Guitar,” which achieved over one million physical pre-orders. The release came with an announcement of an exciting new partnership with RCA Records under Sony Music, proving RIIZE’s power as global leaders of the next generation by signing with a major U.S. record label before their official debut – a rare occurrence for most K-Pop groups.